# Create & Schedule Posts

Create a post, upload a photo or video, write the caption, then schedule it or publish it now to several accounts at once.

Make sure the destination accounts are connected. If they aren't yet, follow [Connect Accounts](/dashboard/jadwal-post/hubungkan-akun) first. The example in this guide: a weekend promo post to the *Kopi Senja* Instagram, scheduled for Thursday at 19:00. Kopi Senja's Instagram was connected with the same steps as Facebook in the Connect Accounts guide.

#### 1. Open the post editor and pick accounts

In **Post Scheduler**, click **Create post** at the top right. Another way: hover over a date in the calendar, then click the plus sign, so the date is filled in for you.

![Choose destination accounts](/assets/dashboard/jadwal-post/jps-b1-akun.png)

1. **Post to**: click an account's photo until it shows a check mark. You can pick more than one account. The small icon on each photo shows its platform.

***

#### 2. Upload media and write the caption

![Caption and media](/assets/dashboard/jadwal-post/jps-b2-konten.png)

1. Write the caption, then click **Add photo/video**. The number at the bottom right is the caption's remaining characters, based on the strictest limit among the selected accounts.
2. **Preview**: how the post looks on each platform. On a phone, open it with the **Preview** tab at the top.

Each platform's media requirements are in the [table below](#content-requirements-by-platform).

***

#### 3. Set each platform's options

Each selected account has its own settings section below the caption.

![Instagram settings](/assets/dashboard/jadwal-post/jps-b3-instagram.png)

1. Instagram: choose **Feed** or **Story**. Stories don't use a caption.
2. **Automation**: optional, to reply to comments with an automatic DM once the post is live. See [Automation from Posts](/dashboard/jadwal-post/automation-post).
3. **Custom caption for Instagram**: a caption that differs from the main one, just for this platform. Leave it empty to use the main caption.

Settings for other platforms:

| Platform | Settings |
| --- | --- |
| Facebook | **Feed**, **Reels**, or **Story** format |
| TikTok | **TikTok mode**: **Send to inbox** or **Publish directly**. With **Send to inbox**, the video lands in your TikTok inbox. Open the TikTok app, tap the notification, and finish posting from there. **Publish directly** publishes the post right away with the **Privacy** you choose. |
| YouTube | **Video title** (up to 100 characters), **Visibility** (Public, Unlisted, Private), and a made-for-kids flag |
| Pinterest | **Board** (required), **Pin title** (up to 100 characters), and **Destination link** |

***

#### 4. Choose the publish time

Click the date and time at the bottom of the editor.

![Choosing the publish time](/assets/dashboard/jadwal-post/jps-b4-waktu.png)

1. Choose **Schedule**. Choose **Now** if the post should go out right away.
2. Click the date, up to 90 days ahead.
3. **Time (WIB)**: enter the publish time.

Click the date and time again to close the picker.

***

#### 5. Save

![The Schedule button](/assets/dashboard/jadwal-post/jps-b5-jadwalkan.png)

1. Check the date and time, then click **Schedule**. If you chose **Now**, the button is **Publish now**.
2. **Save draft**: saves the post without publishing it. Drafts without a schedule go to **Undated drafts** above the calendar.

If something doesn't meet the requirements, you'll see *Check the parts marked in red.* and the part is marked in red with an explanation, for example *Instagram needs at least one photo or video.* Fix it, then click **Schedule** again.

***

#### 6. Check the result

![A scheduled post on the calendar](/assets/dashboard/jadwal-post/jps-b6-kalender.png)

A **Post scheduled** notice appears, and the editor closes.

1. The post shows on the calendar on the date you chose, as **Scheduled**, with its time and platform icons. On a phone, the calendar shows as a list by date.

At its time, the status changes to **Sending**, then **Published** if it succeeds. Other statuses are explained in [Manage Posts](/dashboard/jadwal-post/kelola-post).

## Content requirements by platform

| Platform | Media | Caption |
| --- | --- | --- |
| Instagram | Required: 1 to 10 photos or videos. Feed photos between 4:5 and 1.91:1, up to 8 MB. Videos 3 seconds to 15 minutes. **Story**: exactly 1 photo or video, videos up to 60 seconds. | Up to 2,200 characters. Stories have no caption. |
| Facebook | Media optional (caption only is fine). Up to 10 photos, or 1 video. Photos and videos can't be mixed. **Reels**: exactly 1 video, 3 to 90 seconds. **Story**: exactly 1 photo or video, videos up to 60 seconds. | No specific limit |
| Threads | Media optional. Up to 20 items, JPG or PNG photos up to 8 MB, videos up to 5 minutes. | Up to 500 characters |
| TikTok | Required: up to 35 photos, or 1 video. Photos and videos can't be mixed. Videos at least 3 seconds, up to your TikTok account's limit (shown in the editor). | Up to 2,200 characters |
| YouTube | Required: exactly 1 video | Description up to 5,000 characters |
| LinkedIn | Media optional. Up to 20 photos, or 1 video of 3 seconds to 10 minutes. Photos and videos can't be mixed. | Up to 3,000 characters |
| Pinterest | Required: up to 5 photos, or 1 video of 4 seconds to 15 minutes. Photos and videos can't be mixed. | No specific limit |

For every platform: JPG, PNG, or WEBP photos up to 10 MB per file (Instagram and Threads 8 MB), MP4 or MOV videos up to 250 MB. Photos are converted to JPG automatically.

## Troubleshooting

| Message | Fix |
| --- | --- |
| *Check the parts marked in red.* | Something doesn't meet the requirements. Scroll to the part marked in red and read the explanation. |
| *Instagram: feed photo ratio must be between 4:5 and 1.91:1.* | Crop the photo, or choose the **Story** format. |
| *The scheduled time has already passed.* | Pick a time that hasn't passed yet, or choose **Now**. |
| *Choose at least one account.* | Click a destination account's photo under **Post to**. |
| *This month's post limit has been reached* | You've reached this month's fair usage limit. You can schedule again from the date shown in the message. |
| *One of the accounts has reached the limit of posts per day.* | Try again tomorrow, or schedule for another day. |
| *... needs reconnecting.* | Reconnect the account in [Connect Accounts](/dashboard/jadwal-post/hubungkan-akun), or deselect it. |

## Next steps

- Want comments on this post answered with an automatic DM? See [Automation from Posts](/dashboard/jadwal-post/automation-post).
- Want to edit or cancel the post? See [Manage Posts](/dashboard/jadwal-post/kelola-post).
